They are icons in every sense of the word: world-renowned, adored and admired.

 Spider-Man and the NYPD (New York Police Department). Thor and the FDNY (Fire Department of New York).

For Marvel Entertainment LLC, New York City has always been the spiritual center of its comic book creations. Now the company has put some of its marquee heroes in tandem with some of the city’s best-known landmarks and agencies for a line of clothing and merchandise.